Monday, November 03, 2008

And so it starts - My First JV Program

First, just to clarify so I am not accused of using jargon, JV stands for Joint Venture. I have heard of them and seen them in action. They are usually profitable. So I have been trying to see how this might apply to my business. Finally, I found someone whom I trust and have known for 17 years. Someone who is a good match for me and will compliment my expertise with hers. And today we started the dialog about how we can work together on a project. I can't give you all the detail, in fact, we have very few to give. But I can say that you will hear about it soon enough. When you do I think you will be excited to see what happens when two dedicated, passionate marketing mavens get together!

Come back soon to see when we announce an upcoming event. I think you will be pleasantly surprised.

Happy prospecting!!