Wednesday, October 24, 2007

Why am I so amazed?

It has been a good week. There have been a lot of reasons for this. The main reason is because I have been doing what I tell my clients to do, consistently behave. After four steady weeks of good marketing behavior it is finally paying off.

The next step -- to continue behaving. It would be really easy to sit back and enjoy the fruits of my labor. The truth is there is still more work to be done. Just like planting a crop, the job is not done at the harvest. The soil needs to be taken care of afterwords. So to in marketing. As I continue to care for my clients, plan for my meetings and seminars, I must still cultivate. For without cultivation, there is no future harvest.